Keeping up with every new trend on TikTok, Facebook, or Instagram could easily be a full-time job — but most of us don’t have time for that!
While jumping on trending moments can boost visibility, having a consistent, well-planned social media strategy is key to maintaining engagement year-round. Building your calendar around fun holidays and evergreen content helps your brand or organization stay active, relevant, and connected — even when inspiration runs low.
Before diving into the full list of fun and engaging dates, here are some quick tips to strengthen your social media content strategy.
To build meaningful engagement, aim to post a few times per week.
Try balancing fun, relatable content with direct, purpose-driven posts.
When possible, include questions or prompts to invite conversation.
For example, a lighthearted Monday meme could be paired with a caption like:
“Can anyone else relate?! 🙋♀️”
Asking questions encourages likes, comments, and shares — signals social platforms use to show your posts to more people in the future.
💡 For even better reach, try scheduling your posts and sending timely alerts with push messages to your followers.
A funny meme, image, or video
“Did you know?” fun fact — about your organization, team, or a random holiday
“Get to Know ___” spotlight on a volunteer, team member, or partner
Any fun holiday or event from the list below
Why your audience’s help matters
Real stories or photos that show impact
Clear calls to action (e.g., donate, volunteer, sign up, register)
Easy ways for followers to take action right from the post
And don’t forget to say thank you — appreciation posts go a long way in keeping your community engaged and connected.
If your organization, church, or nonprofit uses social media to connect with supporters or raise funds, these calendar ideas can easily be turned into donor engagement moments.
Pairing your mission-driven posts with timely holidays makes your message feel fresh and relevant — for example:
🌍 Earth Day (April 22): Share how donations help protect the planet or fund sustainability efforts.
💙 National Volunteer Week (April): Celebrate your volunteers and invite others to get involved.
🐾 National Dog Day (August 26): Perfect for shelters or rescues to spotlight adoptable pets or fundraising drives.
💌 Giving Tuesday (December): Use this global giving event to boost year-end campaigns or launch new projects.
🔗 Learn more about this global movement on the official Giving Tuesday site.
The key is to connect each post back to impact — show how every share, donation, or volunteer hour helps move your mission forward.
If your organization already uses our donation platform, you can easily integrate these social media ideas into your fundraising campaigns for a consistent, year-round presence that builds awareness and generosity.
Here’s a year-round mix of national days, quirky celebrations, and meaningful moments that work for businesses, nonprofits, and creators alike.
(Use these to plan your content calendar for the rest of 2025 and into 2026!)
For more holiday inspiration, you can explore National Today — a great resource for social media content planning.
New Year’s Day – January 1
National Trivia Day – January 4
Martin Luther King Jr. Day – January 20 (third Monday)
Get to Know Your Customers Day – January 16 (third Thursday)
National Compliment Day – January 24
Data Privacy Day – January 28
Groundhog Day – February 2
Super Bowl Sunday – February 9, 2025 / February 8, 2026
National Pizza Day – February 9
Valentine’s Day – February 14
Random Acts of Kindness Day – February 17
Love Your Pet Day – February 20
Employee Appreciation Day – March 7 (first Friday)
International Women’s Day – March 8
Daylight Saving Time Begins – March 9
St. Patrick’s Day – March 17
First Day of Spring – March 20
World Poetry Day – March 21
April Fool’s Day – April 1
Easter – April 20, 2025 / April 5, 2026
National Siblings Day – April 10
National Pet Day – April 11
Earth Day – April 22
Arbor Day – April 25 (last Friday of April)
May Day – May 1
Star Wars Day – May 4
Cinco de Mayo – May 5
Mother’s Day – May 11, 2025 / May 10, 2026
Memorial Day – May 26, 2025 / May 25, 2026
National Creativity Day – May 30
Say Something Nice Day – June 1
National Donut Day – June 6 (first Friday)
Best Friends Day – June 8
Father’s Day – June 15, 2025 / June 21, 2026
First Day of Summer – June 21
Social Media Day – June 30
Independence Day – July 4
World Chocolate Day – July 7
Get to Know Your Customers Day – July 17 (third Thursday)
World Emoji Day – July 17
Tell an Old Joke Day – July 24
National Mutt Day – July 31
World Wide Web Day – August 1
International Cat Day – August 8
National Book Lovers Day – August 9
National Relaxation Day – August 15
World Photo Day – August 19
National Dog Day – August 26
Labor Day – September 1, 2025 / September 7, 2026
National Grandparents Day – September 7, 2025 / September 13, 2026
Patriot Day – September 11
International Day of Peace – September 21
First Day of Fall – September 22
National Coffee Day – September 29
World Smile Day – October 3, 2025 / October 2, 2026 (first Friday)
Mental Health Day – October 10
Boss’s Day – October 16
Get to Know Your Customers Day – October 16 (third Thursday)
Halloween – October 31
Daylight Saving Time Ends – November 2, 2025 / November 1, 2026
Veterans Day – November 11
World Kindness Day – November 13
Thanksgiving – November 27, 2025 / November 26, 2026
Black Friday – November 28, 2025 / November 27, 2026
Small Business Saturday – November 29, 2025 / November 28, 2026
Cyber Monday – December 1, 2025 / November 30, 2026
Giving Tuesday – December 2, 2025 / December 1, 2026
National Cookie Day – December 4
First Day of Winter – December 21
Christmas Day – December 25
New Year’s Eve – December 31
Batch-create your posts around these holidays each quarter.
Mix in trending content and local events — this way, your feed stays both timely and on-brand.
Ready to make your social strategy effortless? Get started for free or check our pricing plans to find the best fit for your organization.