Is Text Giving Worth It?
A Complete Guide for Churches & Nonprofits
Text giving has quickly evolved from a convenient option to one of the most effective ways for people to support the causes they care about. With 85% of donors now giving through a smartphone, mobile donations are no longer a niche feature — they’ve become a core part of modern fundraising.
As donor habits shift and digital giving becomes the norm, organizations are asking the same question:
Is text giving actually worth it, and does it make a meaningful difference in overall fundraising?
In this article, we explore how text-to-donate platforms work, why they’re so effective, and which features matter most when choosing the right solution.
Why Text Giving Has Become So Popular
Across churches, nonprofits, and community organizations, donor behavior has changed significantly:
People carry less cash
Checks are used less frequently
Smartphones have become the primary way people complete daily tasks
Giving moments now happen both in-person and online
Mobile giving removes traditional barriers — no cash, no checkbook, no forms — allowing donors to act on their generosity in the moment they feel inspired.
For many organizations, this real-time convenience leads to:
Higher donation completion rates
More recurring gifts
Increased engagement during services and events
Easier support from younger audiences and remote attendees
Because the process is so simple, donors are far more likely to follow through.
How Text-to-Give Actually Works
One reason text giving performs so well is its simplicity. The entire flow usually takes less than 10 seconds.
Here’s how the process works:
A donor texts GIVE (or any custom keyword) + the amount to a dedicated giving number.
They confirm the gift (optional, depending on your settings).
First-time donors complete three quick fields — name, address, and payment info.
Their donation is processed instantly.
For all future gifts, donors can give again with no additional steps.
This convenience is what makes text giving especially powerful during live events, weekend services, fundraising campaigns, or time-sensitive appeals.
Who Text Giving Is Best Suited For
While text giving originally gained popularity in churches, it’s now widely used across many sectors:
Nonprofits
Ministries
Schools and foundations
Community organizations
Faith-based groups
Local charities
Event-based fundraising teams
Any organization that wants to make giving faster, simpler, and more accessible can benefit from a text-to-donate platform.
It’s particularly effective when:
You have recurring weekly or monthly giving moments
You run in-person or hybrid events
You rely on volunteers rather than staff to collect gifts
Donors frequently give on the go
You need a method that works for all age groups
If supporters have a phone, they have everything they need to give.
Key Txt2Give Features That Support Better Fundraising
Here’s a breakdown of the features from your original content, reframed in a natural blog format that explains why each one matters.
1. Same-Day Setup
Organizations can start receiving donations in 20–30 minutes. This is valuable for urgent needs, event deadlines, or seasonal campaigns.
2. Get Started for Free
Create your account, explore all features, set up your giving number, and build your campaign — with no upfront cost.
3. Year-End Giving Statements
Automated statements simplify tax reporting for both donors and administrative staff.
4. Custom Launch Materials
Many organizations struggle with rollout. Branded graphics and communication templates help ensure a smooth launch.
5. Recurring Giving Options
Recurring gifts help stabilize budgets and reduce seasonal dips. Donors can set these up through text or online.
6. Strong Customer Support
Fast, human assistance is especially valuable for churches and nonprofits that may not have technical staff.
7. Multiple Funds or Causes
Organizations can set up categories like missions, tithes, relief efforts, building projects, events, or community support.
8. Consistent Branding
The giving experience can reflect the organization’s logo and colors, building trust and familiarity.
9. Free Online Giving Integration
All online and text donations appear in a single dashboard for easier tracking and reporting.
10. Multi-Lingual Functionality
Support for English, Spanish, and French helps reach more donors and communities.
11. Donation Reminder Texts
Automated reminders reduce the number of incomplete or abandoned donations.
12. Centralized Reporting
Sort, filter, and export giving data quickly — helpful for finance teams, audits, or donor follow-up.
13. Processor Flexibility
Organizations can choose from several trusted payment processors, giving them full control over fees and workflows.